Archive for the ‘customer service’ Category

Flu and the digital divide

Monday, October 26th, 2009

I’m particularly sensitive to information and connections that can only be had through the Internet. In the public library we see people every day who come in with something written on a scrap of paper – an Internet or E-mail address they heard on TV for something they want to know. Unfortunately, the address they’ve written is often wrong, and library staff has to play detective to help them find their needed information. Amazingly, the staff is pretty often successful.

Tonight’s news reported that now the Digital Divide affects peoples’ ability to get a flu shot. Park Nicollet health care system received a shipment of H1N1 flu vaccine and set up an appointment line. There were so many phone calls that they had to shut down phone appointments, and now the only way to get an appointment is by sending an E-mail. Walk-ins will not be accepted.

Where will people turn? I hope to their public library. But will we able to handle it? I don’t know. Limited hours and a finite number of PCs will limit their access. Many don’t know how to use a computer, or have an E-mail account from which to send an E-mail. Staff are stretched thin. Will they have time to help people set up E-mail accounts and send the E-mail to get an appointment for a flu shot? I don’t know. The article doesn’t say, but I assume that Park Nicollet will send an appointment by a return E-mail. That means that the person who wants a flu shot will need to check that possibly new E-mail account again (and again?)

No yen for late returns

Tuesday, July 14th, 2009

A colleague received an E-mail from a patron soon after the patron moved to Japan. Artist and author John Becker (Japanese name Bekka Jion) told about uniformed Japanese library workers who laughed at his jokes and brought him “the hot towel to relieve weary shoulders.”

He also reports on the library workers’ answer to why they don’t have library fines: “Why should you not be responsible? If you are human, why would you want to shame yourself with thoughtless irresponsibility? And why would we shame ourselves by not trusting you, Bekka-san?”

Now there’s a different way of looking at things. Drape hot therapeutic towels over customers. Expect the return of materials as a matter of honor.

Read the entire E-mail from Japan on the East Central Libraries blog.

WalMart’s moment in the sun

Friday, June 5th, 2009

Whether you love ‘em or hate ‘em . . . there’s one undeniable fact. As Minnesota Public Radio’s Bob Collins’s News Cut reports this morning, “The worse the economy gets, the better for WalMart.” He also says that WalMart reported this morning that they’re adding 22,000 jobs.

Libraries are a lot like WalMart. With no cash changing hands at the point of sale (that all happens at tax receipt time), we have an even better bang for the buck than Walmart. We are seeing huge increases in business as people look for the lowest cost services possible. And, as WalMart remodels stores and diversifies product lines to improve their image, so are we struggling to do the same.

The News Cut piece links to a Forbes article that says about WalMart “The retailer has cleaned up its stores, upgraded its customer service and spruced up its merchandise. It’s hoping that an improved shopping experience will keep its new customers once economic conditions improve.” Here too is another analogy I ponder. While it seems only a short time ago that we (libraries) were struggling to demonstrate our relevance (that is irrefutable for many), with the economic downfall there is recently little doubt of the value of libraries for a steadily increasing group that couldn’t afford to pay for the services we provide. Will they continue to love us and give us headlines when things get better? Or is the popular vote a fickle but fleeting affirmation?

With WalMart we need to pay attention. Here is our golden moment to give our new visitors the best sales pitch ever. Good merchandise, well displayed , with competent sales and service will keep them coming back.

A place on wheels

Wednesday, January 21st, 2009

I’m reading the book  The Paradox of Choice: Why More Is Less by Barry Schwartz. The book is about the wealth of choices we have, and how their abundance leads to stress, dissatisfaction, and paralysis. I was acutely aware of the truth in Schwartz’s premise last weekend when I stood totally flummoxed in front of the array of kidney beans at my Cub supermarket. Where on earth were the plain-ol’-kidney-beans-for-chili?

Reading a survey response this afternoon, I muttered to myself, “uh huh, Schwartz got it right.” We’re preparing to shut down the behemoth library on wheels/bookmobile that is draining our budget with repair and fuel bills. It should have been replaced a while ago, but lacking the $100,000 for a replacement, we’ve kept it running. The Board has taken action that this is the last year of its existence in these parts, so we’re surveying its existing customers to find the best service alternative for each.

One response gave me serious pause. She didn’t say she couldn’t get to a library. She said she preferred the bookmobile. She said “It’s easier to find books there as the choices are limited.” Then she went on to say “Also, one does get to know the driver/librarian and it is chummier.”  Wow, I hear her loud and clear . . . the comfort of a limited collection, pre-selected to suit the clientele is preferable to a library with endless shelves. Furthermore, she likes chummy. And I thought our library staff was pretty darned friendly — guess we’ll continue to work on that.

So, where I see an expensive, diesel and aged-carpet-smelling truck, she sees the bookmobile as a place where she feels welcome and befriended. Wow! And I’m going to replace that with dropoffs of bags of books?

I miss the TV show Cheers (1982-1993). I still sing the song — maybe we could make it the theme song for our library.

Making your way in the world today takes everything you’ve got.
Taking a break from all your worries, sure would help a lot.
Wouldn’t you like to get away?
Sometimes you want to go
Where everybody knows your name,
and they’re always glad you came.
You wanna be where you can see,
our troubles are all the same
You wanna be where everybody knows your name.
You wanna go where people know,
people are all the same,
You wanna go where everybody knows  your name.